Blue1 takes its responsibility to the environment and to society seriously. A committed role of interest groups is of high importance in running Blue1, and in its code of conduct, values, and daily work processes. As a member of the SAS Group, Blue1 carries out its social responsibilities with regard to the economy, society, and the environment as follows:
Environment
- climatic index
- environmental index
- environmental management system
- environmental acceptance of aircraft
- offsetting of CO2 emissions
- responsible trading
Society
- customer responsibility
- personnel healthcare and good working conditions, personnel measuring
- equality and multiple values at the workplace
- personnel development
- cooperation with occupational organizations, collective agreements
- code of conduct
- humanitarian aid
- United Nations Framework Convention on Climate Change
Economy
The effective use of company resources and assets is key to Blue1's successful business strategy. Growth and profitability based on sustainability are milestones in our business strategy in order to reach our social and environmental goals and maintain our ethical principles. Consistent strategy with regard to sustainability is partially dependent on long-term investments that require financial resources. The effort put into sustainability creates long-term earning potential for the company.